Bookshelf

Switch by Chip and Dan Heath – Summary

This article contains my book notes for Switch by Chip and Dan Heath. ((Chip Heath and Dan Heath. 2010. Switch. Crown Business.)) Summary (What You Need to Know) Your brain is like an elephant with a rider perched on top. The rider does the planning and analyzing. The elephant provides the emotional energy. To create […]

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Mindset by Carol Dweck – Summary

Bookshelf

For twenty years, my research has shown that the view you adopt of yourself profoundly affects the way you lead your life. – Carol Dweck ((Dweck (2006). Mindset: The New Psychology of Success. Ballantine Books.)) That is the central message in Carol Dweck’s book, Mindset: The New Psychology of Success. Dweck and her colleagues’ research has […]

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Uncertainty by Jonathan Fields – Summary

Bookshelf

This article contains my book notes for Uncertainty by Jonathan Fields (2011). We all suffer from uncertainty and doubt, especially when creating something new. It’s certainly something I have issues with. Uncertainty: Turning Fear and Doubt into Fuel for Brilliance is a book by Jonathan Fields that addresses this situation. If I were to summarize the whole […]

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